How to Write Many Hubs From a One-Hub Idea Part 2

In Part 1, I examined The Breakdown Method of peeling back the layers of a one-hub idea to reveal HP (Hub Potential). Dissecting a story provides the possibility to write many more hubs and puts you in the position of capturing the niche on the topic. It also puts you in the position of writing more comprehensive, detailed hubs without bogging down your readers with one lengthly piece.

The Buildup Method is the Breakdown Method in reverse. Ironic, but it works. First select a layer from the breakown of your original hub. Next, you virtually build it up by researching and further investigating the details. This build-up of the layers also opens up the chances for further breakdowns. I know, it's beginning to sound like a see-saw process, but when you examine what you do, that's what you're doing. Like detectives solving crimes, each clue is examined and photographed and witnesses are interviewed for even more clues and details. Fortunately, writing hubs is much more fun.

It's about writing from your choice of topics while picking the data you decide is important and then including maps, photos, drawings and other graphics to enhance your hub.

Building a layer includes writing about the main focus: objects, people, animals, thoughts and feelings and so on. Below is an example of the building-up of #1 in Part 1. These are some of the questions to be answered and the facts to uncover.

This month, February 2012, is the 20th Annivery of Foxwoods Resort and Casino, so I included "opening day" in my examples below because work on the casino continues today.

# The number of construction personnel and hours worked until opening day, how many vehicles were used, miles of asphalt used for the roads? Also, how many tons of steel and concrete are in the buildings? How many miles of carpeting? How many miles of glass?

# The story of the artisans might include: interviews with local artists, their background and their personal paths to success. How many artists were used? Many, many great photos here.

# The strategy of the placement of all the components: security offices, cameras, retail shops, restaurants, walkways, WCs, emergency services offices and out buildings and the list goes on and on. This could include an interview with the architect. Of course you would need approval of the Indian nation and tribal leaders.

# Estimated cost and final cost to opening day. An important note about the construction company that won the bid to build Foxwoods is that Foxwoods eventually bought the construction company so the money they paid the company came back to them in the end. Good business move!

# How many and what types of injuries happened during the construction? The Sun had one death that I know of, and that was the last day before opening.

# What was the impact on the private security and local and state police during the construction? The acreage alone required a large taskforce, but as the construction continued, security became a bigger issue because of theft and vandalism.

# How are the rules different with the construction and logistics since the Indian Nation is not held accountable to all the same rules that others have to aide by throughout the process?

Certainly the items above do not include everything there is to cover in the hub. They are meant only as examples of The Build-up Method of preparing each hub.

If you write about products, be sure to monitor those hubs and revise as needed. Edit them for product recalls, updates or modifications or product eliminations. The same goes for companies. If they go out of business, you'll want to unpublish your original hub and write a new one about the change in circumstances. You could leave the original and link to an updated hub, but if the link breaks, your hubs may be considered unreliable.

Remember, as you build your hub, always keep it manageable. Don't bog it down with surperfluous information; keep the interest flowing. Statistics can be great fun and interesting, but don't make it a numbers game--boring--unless your writing a technical report. This is not your dissertation so--keep it fun and informative.

This is the link to Part 1, in case you missed it. It explains the first part of the process.